Liquid Media builds data-driven campaigns that work across the customer journey to achieve your business goals
Paid Media Solutions that Work
Our paid media solutions combine proven systems with creative thinking to produce marketing solutions that get results. They are developed to align with brand values and message, and work in synergy with other marketing efforts to put your campaigns on a strategic path to ROI. We work with Social Media, Google and other ad platforms.
Precise targeting gets your ads to appear where your potential customers will see them. We present your audience with a message that connects with them and to where they are in their buying decision.
We use advanced market analysis to establish what is already working in our clients’ business environment. Knowledge of this data, allow our clients to gain a competitive edge before even their first ad is clicked.
Tracking and Testing
Monitoring and extensive split testing processes enable us to identify elements across a campaign that are under performing and where there are opportunities to grow.
We continually optimise campaigns to move them towards peak performance and pinpoint new opportunities. This ensures that we are able to:
- improve lead quality
- reduce cost per acquisition/sale
- improve ROI
- increase conversion volume
- outperform your competition
Retargeting / Remarketing
Retargeting allows us to get your brand back in front of potential customers that might otherwise be lost. We use advanced techniques to target potential customers based on their previous interaction with your brand.
Whether they need more education on your product or service, a special offer, or simply a reminder of why they should buy your product or service we can provide them with the most appropriate message.
Retargeting campaigns are also very good value to run.
We deliver regular reports showing exactly what is going on in your advertising campaigns – what’s working and what’s not – and regular calls to review performance and collaborate on strategies to scale your campaigns.
After you are set up, you can be involved as little or as much as you like. We recommend having a catch up and review at least a once a month.
A robust creative testing framework is a key area where brands can improve performance that many agencies and in-house teams don’t take advantage of. Our graphic design partners provide stunning graphics and videos designed to attract eyeballs and get conversions.
Landing Page Design
We create custom landing pages designed to increase leads and sales. Using industry insights and A/B split testing, we can optimise our landing pages to maximise conversions and deliver more leads at lower cost.